Friday, January 23, 2009

The Apple App Monster

Now that outsiders can get in on the act, loads of companies are developing applications for the iPhone. But can they make real money?



Peer over the shoulder of that person fiddling with an iPhone. Chances are they're doing something other than making a phone call.

They may be playing a game like Tetris or trading stocks through TD Ameritrade (AMTD). They may even be conducting serious business, with a mobile version of Salesforce.com's customer-management software. The possibilities grow by the day: Since Apple (AAPL) began letting outsiders offer software for the iPhone six months ago, more than 10,000 apps have been created.


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